What to fill in
| Placeholder | What goes there |
|---|---|
| {{ROWS}} | the header row and five real rows, pasted |
| {{GOAL}} | running total per customer, resetting each quarter |
| {{TOOL}} | Excel / Google Sheets |
Why it works
Pasting the real rows rather than describing them is the difference between a formula that works and one that references a column you do not have.
The three steps before the formula are the valuable part. Asking for the failure case surfaces the off-by-one and the absolute-reference mistake, which are silent errors — the sheet does not complain, it just quietly computes the wrong number.